Case 04 · 2024
Kuwait
Retail / Studio Floor.
Retail floor as stage — sightlines, materials and signage tuned for the brand's real customer journey.
- Scope
- Concept · Fabrication · Fit-out
- Year
- 2024
- Duration
- 7 weeks
- Setting
- Retail floor
- Discipline
- Concept + fabrication + fit-out

— Before / After
The site, then the script.
Two frames. The room as we found it, and the room as we handed it back.
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— What we did
One team, one set of drawings, one handover.
- 01
Surveyed the shell, drew the layout against the brand's real customer journey, and signed off sightlines in 3D.
- 02
Fabricated display joinery and brand signage in the Scenarios workshop for a single-shipment install.
- 03
Laid retail-grade flooring rated for daily foot traffic and trolleys.
- 04
Handed over a turn-key floor: shelved, lit, signed and ready to merchandise.
— Materials
Display joineryBrand signageRetail-grade flooring— Outcome
A retail floor that pulls visitors through the brand story in the right order — and holds up to the wear of a busy season.
— Take this with you
Get the full Scenarios company profile — every discipline, every service, in one PDF.
Case: Retail / Studio Floor
